Vallolet: corporate communications and PR consulting

Why choose Vallolet

More than 25 years of experience in corporate communications and PR consulting

What began as a passion for strategic communication has solidified into a consultancy that supports leaders and organizations in achieving their brand and positioning goals, as well as optimizing their external and internal relationships.

During this time, we've seen the world of communication change, but some principles remain the same: the importance of trust, clear messaging, and the ability to convey credibility. At Vallolet, we've evolved to integrate innovation and new tools, while never losing sight of the essentials: human relations and reputation.

Focus on institutional reputation and leadership
Personalized strategy, “tailor-made suits”
Confidentiality and professional rigor
Specialists in launching international campaigns in Spain (especially from Latin America)
Capacity for immediate action in a crisis
We have few clients and we dedicate all our attention to them… we don't “marry just anyone”

+25
years

At Vallolet we build relationships based on:
Trust Professionalism Commitment Results Innovation Creativity

MANAGEMENT TEAM

VIOLETA LARRAD

Professional with more than 25 years of experience in corporate communication, project management and team leadership in sectors such as engineering, technology, telecommunications, urban planning and health.

Throughout his extensive professional life he has Developed communication and public relations programs for companies as relevant as INECO, ONO, Public Health Emergency Company, Post and Telegraphs, Mapfre, Mahou, Pepsico, Right Decisions, Akamai or UiPath, among others.

Specialist in Strategic communication, crisis management, brand positioning and cultural transformation, with a solid track record in the design and execution of comprehensive campaigns public relations, internal communications and digital communications.

Extensive experience in Spokesperson training, senior management consulting, and organization of institutional events, contributing to strengthening the visibility and credibility of leaders and organizations.

Proven track record in boost corporate reputation and accompany processes of organizational change with impact.

ALBA SANCHO

Enthusiastic and committed professional with extensive experience in Communication, program management and public relations, with experience in multilingual environments (English, German and Spanish). Specialist in social media management, content creation and internal communication in the university setting, leading teams and organizing large-scale events.

Competent in strategic planning, team coordination and budget management, has developed public relations campaigns for major clients such as Amazon and Restalia. Easily adapts to dynamic environments, with a results-oriented approach and collaborative work.

Let's talk about your project

Do you have a communication challenge? Tell us, and together we'll design a strategy that meets your needs.

Testimonials

What they say about us

The best letter of introduction is the opinions of those who have worked with us throughout our careers. Some of their testimonials

Violeta has been my communications consultant for several years now, and she has helped me increase my media presence through high-value content. With her strategic guidance, my brand has been featured in relevant publications, and my professional reputation has been significantly strengthened. I highly recommend her work for the quality and focus she brings to media visibility.

José Ignacio Camarena CEO of Right Decisions

Violeta is an excellent professional. She has extensive experience in corporate communications, where her strategic vision and ability to drive new projects stand out. I have seen how she designs and develops strategic, internal, culture change, and crisis communication projects with excellent results. Her high level of involvement, tenacity, and ability to manage teams guarantee the achievement of objectives.

María José Bulto Director of Strategy, Marketing and Content Innovation at RTVE

Violeta is a professional with a distinctive perspective, one of those people who doesn't settle for the obvious or easy solutions. She has an innate ability to observe problems from a different angle and propose creative approaches, always with a practical and results-oriented vision. She is innovative and persistent, with a great ability to persuade and convince. Moreover, she does so with a passion and authenticity that make it truly difficult not to share her vision. I appreciate her commitment and her ability to get involved with that characteristic enthusiasm, getting others to believe in projects as much as she does. This ability to see the world "through different eyes" and generate sustained cultural change is something rare and truly valuable.

Alvaro Perez Alcaide Head of Compensation & Organization at CEU Educational Group

I have been fortunate to work with Violeta throughout various career stages. Violeta stands out for her clear understanding of her role and excellent management of her area of responsibility, creating and developing teams with which she has achieved significant success. Proactivity, creativity, energy, and commitment define her way of collaborating and interacting in the professional environment.

Monica Lauda Corchón Deputy Director of Training and Talent Management at INECO

Alba Sancho is a great professional, capable of tackling major challenges and projects on a daily basis in an efficient and highly resourceful manner. Her work exudes creativity and out-of-the-box solutions. Her commitment and dedication to achieving results are striking. I would highlight her organizational skills, the excellent balance between firmness, determination, rigor, joy, and sensitivity, which is very difficult to find, her optimism, and, above all, her great person."

Chiara Rodrigues Marketing Manager The Global Collage

Thanks to the social media strategy designed by Alba Sancho for our project, we were able to increase our digital presence both qualitatively and quantitatively. Her deep understanding of the market and target audience, combined with her creativity and rigorous analysis, allowed us to increase our engagement and the reach of our content.

Pablo Ortega Gayo HappyRobot Forward Deployed Engineer